How DESIFEST helps us grow our reach?
Every year, DESIFEST organizes multicultural events with attendance growing each year. In 2022, we recorded a 65,000 audience. Previously it was only 52,000; a whopping 25% growth.
How much have you paid out to performers?
Since 2006, we have distributed over $2M (CAD) in performance fees, production crews, volunteers, creatives, DJs, dancers, and other key roles.
Who is your target audience?
Our target audience is Canada’s South Asians with a total estimated spending power of $46B (CAD).