Stay in the Loop

This is the first video in our series, where you learned about multicultural marketing from Joycelyn David, Managing Partner at AVcommunications.

She taught you how to rethink your approach to multicultural marketing in Canada, mistakes to avoid, and so much more.

Now that you've learned how to market to diverse audiences across Canada, the next step for you is to learn how to leverage Influencers.

Working with Influencers today is a key strategy because of their presence in social media, and their ability to drive traffic and sales for your brand.

And that is exactly what you'll learn in the next video.

2 Comments
  • Marcio
    Posted at 20:34h, 28 March Reply

    Her feedback on how to do segmentation was pretty eye opening. When will the next video be available?

    • Sathish
      Posted at 21:08h, 04 April Reply

      Hey Marcio I’m glad you enjoyed her insights. Video number 2 was made available today, and I sent you and everyone else an email earlier today. I also added buttons to the top of the page so you can click between both lessons.

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