In this video, we talk to Harjas Singh, an entrepreneur by day and a fashionista by night! South Asian marketing is evolving and brands need to consider utilizing the growing South Asian influencer community to help create a real connection to the community.

Harjas shares stories of his recent work with Nordstrom and the impact it has on him and the community.

The interview is hosted by Sathish Bala (, the CEO and Founder of NiLA. NiLA is a boutique communications agency, helping brands find and connect with influential South SAsian

You can follow him at,

Harjas Singh
Fashion Consultant / Stylist
Instagram: StyledByHarj

You can follow our host,

Sathish Bala
CEO, Founder | NiLA
Instagram: @Sats.B

Video Production: Crystal Media


We have been working with the South Asian community since 2006, supported by brand
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