DOUBLE YOUR REVENUE WITH DESIFEST
- $46-Billion; the total estimated spending power of Canada’s South Asians
Multicultural events are an important marketing opportunity for brands looking to reach this influential demographic
Southeast Asia’s influencer marketing industry is valued at $638 million in 2019 alone and is expected to grow bigger to a whopping $2.59 billion in 2024.
Don’t miss your chance to be a part of this iconic celebration of South Asian talent and heritage. Get your tickets now and let’s make DESIFEST 2023 one to remember! #DESIFEST2023″
SOUTH ASIAN GENERATION Z
sharing a number of characteristics with Millennials, yet coming from a drastically different world.
an abundance of information is at their fingertips, allowing them to broaden their knowledge and be proactive in their learning.
With significantly higher spending power, the South Asian Gen Z are a driving force as cultural influencers and powerful consumers.
The Gez Z is often found to be brave enough to take decisions without getting pressurized from peers.